Tuesday, December 27, 2011

Has good-old-quality content become diluted by people’s desire to be heard?



Terry Brock stated that “many new apps have demonstrated that information is gathered through means other than through top-down methods: our relationships and social networks are where many of us our now gathering our information” (Dirt, 2011).

This statement represents the growing trend of community slowly molding its space within traditional “news” and Journalism. We all see ourselves as informed and autonomous consumers, who have educated themselves within the realm of social media. This new wave of community sharing has in many ways ‘sabotaged’ the food chain within which the consumer is at the bottom and the Government, Journalists and large enterprises are at the top.

We, the consumers, have become smart, cautious and have raised our voice to be heard, a global phenomenon that has spread across many layers within social life. People are no longer willing to accept the traditional media as de facto. Utilizing Facebook, Twitter and blogs is one of the most powerful tools we; the people, have ever been given insofar as being heard as individuals.

This “noise” is enlightening and informative, yet distracting and disturbing at times. If once we would read the newspaper and share our personal opinions with friends and family, today we could potentially speak to the entire world.

What’s needed?
Someone to guide you through this flood of content, which you swim through everyday; a “personal assistant” who knows what you love and desire, and senses what you yearn to read, someone who will dig deep through the sand for you, and discover the jewels of the land. An expert in innovation and sensation who knows you, and can predict what you want first and last.

Whether you enjoy traditional journalism or modern day blogs, whether you are into sports or dogs, my6sense will learn the small nuances of your preferences and bring you what you love.

As members of Microsoft’s Biz Park 1 program, my6sense believes it can be your content guide who will dive deep for you and “fish out” your favorite articles, blogs and posts, which you never even knew existed. We will help you be heard, and others be found. Smart Magazine is your personal scout for Windows phone 7.5.
               

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